To avoid disruption of your measurement after July 1, take a closer look at your Google Analytics 4 setup.
| To build data and continuity in Google Analytics 4, it is essential that you start your setup now. This will allow you to start collecting the right data in Google Analytics 4 for your unique needs, and help avoid disruption to any Google Ads campaigns still relying on Universal Analytics conversions and audiences. | Unless you've opted out, we've already configured or soon will configure a Google Analytics 4 property for you with some basic features, including certain goals and Google Ads links moved over from your Universal Analytics configuration. But parts of your existing Universal Analytics setup, including custom dimensions and metrics, cannot be moved. Customizing your Google Analytics 4 setup now will ensure you collect the right data for the specific conversions, audiences, and other Analytics data that you care most about, so you can continue to measure your most valuable actions and run more efficient ad campaigns. | | The Google Analytics Team | | | | | © 2023 Google LLC 1600 Amphitheatre Parkway, Mountain View, CA 94043 | You have received this mandatory email service announcement to update you about important changes to your Google Analytics product or account. | | | | | |
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